Nigerian Guaranty Trust Bank commences operations in Cote D’Ivoire
Foremost African financial institution, Guaranty Trust Bank plc has extended its franchise within the West African sub region and commenced banking operations in Cote D’Ivoire.
Commenting on the development, Mr. Segun Agbaje, Managing Director/CEO of Guaranty Trust Bank plc said the new Cote D’Ivoire subsidiary is part of a well thought out strategic plan to extend the operations of the bank into Francophone West Africa.
He further stated that ‘Our operations within the sub-region have been successful because we accurately understand the unique needs of our various stakeholders. Our knowledge of different West African markets, expertise in corporate, commercial, retail and personal banking as well as a culture of excellence and passion for exceptional service delivery are the benefits we are bringing to this new market’.
Guaranty Trust Bank plc is a foremost Nigerian financial institution with vast business interests in Nigeria, Gambia, Ghana, Liberia, Sierra Leone and the United Kingdom. The Bank presently has an Asset Base of over 1.5 trillion Naira, Total Equity of over 238 billion Naira and employs over 5,000 people in Anglophone West Africa and the United Kingdom.
The Bank has a corporate banking bias and strong service culture that has enabled it record consistent year-on-year growth in clientele base and key financial indices since its inception in 1990. Its operational strategy, process-driven culture and service delivery models are built on eight core principles aptly dubbed “The Orange Rules”, in line with the Bank’s vibrant Orange corporate colour.
The Bank has been the recipient of several recognitions over the years for excellent service delivery, innovation, professionalism and good corporate governance. It was recently adjudged the 2011 Bank of the Year in Nigeria by The Banker Magazine, the 2011 Best Bank in Nigeria by EMEA Finance Awards and the 2011 Best Bank in Nigeria by Euromoney Magazine for the third consecutive time.
Guaranty Trust Bank Cote D’Ivoire which is the Bank’s first subsidiary in Francophone West Africa is situated at an ultra-modern office at 11, Rue du Senateur, LAGAROSSE, Abidjan-Plateau. Given its track record in other West African countries, expectations are rife that the Cote D’Ivoire banking landscape is in for a value adding and positive change.