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Airtel splash millions on Nigerians with Red Hot Promo

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By Joseph BAMIDELE
LAGOS-THE first batch of winners have emerged in the on-going Airtel Red Hot Promo3, with all-expense paid family trip to Dubai and cash prizes of N1million  each at a colourful ceremony in Lagos.
 
Through the consumer reward initiative which kicked off this December, Mrs. Obi Victoria, a business woman based in Lagos and Mr. Nnamdi Oji, a web developer and entrepreneur, emerged the first lucky winners of tickets for the all-expense paid family trip to Dubai.
 
 L-R, Regional Operations Director, Lagos Region, Airtel, Oladokun Oye; Vice President, Segment, Usage & Retention, Dinesh Balsingh; One Million Naira winner, Mrs. Eze Sonlove and her husband with Chief Commercial Officer, Airtel Nigeria, Ahmed Mokhles during the prize presentation to winners in the Airtel Red Hot Promo Season 3, held in Lagos recently.

L-R, Regional Operations Director, Lagos Region, Airtel, Oladokun Oye; Vice President, Segment, Usage & Retention, Dinesh Balsingh; One Million Naira winner, Mrs. Eze Sonlove and her husband with Chief Commercial Officer, Airtel Nigeria, Ahmed Mokhles during the prize presentation to winners in the Airtel Red Hot Promo Season 3, held in Lagos recently.

Mr. Eze Sonlove, a driver with a hospital in Lagos; Mr. Nwankwo Ferdinand, a trader at Iyana-Iba market; Mr. Fashola Peter, a civil servant in Lagos and Mr. Habeeb Adepoju, a student in Ijebu, Ogun State won cash prize of N1million each.

 
The visibly excited winners expressed appreciation to Airtel Nigeria for being consistent with rewards for customers through the Red Hot Promo over the years. 
Mrs. Victoria, winner of an all-expense paid trip to Dubai said: “I am very happy to become one of the winners in the promo. I look forward to great fun in Dubai with my family. I thank Airtel for this initiative.” 
 
On his part, Mr. Habeeb Adepoju who won N1million remarked: “This is fantastic; I appreciate the company for making me a proud customer on the network. I commend Airtel for enriching customers experience with the RedHot promo.”
 
Speaking at the event, the Chief Commercial Officer, Airtel Nigeria, Ahmed Mokhles, noted that Airtel passionately connects its customers to their dreams and provides credible platforms and spring boards for them to achieve greatness.
 
“The Airtel RedHot Promo is a demonstration of our resolve to reward, excite and uplift our customers for their patronage and loyalty while also welcoming new users to our network,”he said.
 
According to Mokhles, everyone – customers and telecoms consumers – stand a chance to win big as the promo offers lots of amazing rewards and prizes, including millions in airtime, smartphones and other mouth-watering prizes.
 
Customers can accumulate points in the promo by recharging their lines, buying any TalkMore bundle, buying any of the data bundles, registering for Access Money or even calling 141 (MAMO).
 
Commenting on the credibility and authenticity of the promo, Mr. Akinwale Akingbade of TCQ&A, a leading, independent systems and process audit firm with direct responsibility for overseeing the draws of the RedHot promo, assured customers of unbiased selection of the promo winners, saying the draws cannot be influenced.
 
Mr. Anyanwu Camillus, Head: Surveillance and Monitoring of the Consumer Protection Council (CPC) also corroborated Mr. Akingbade’s position, noting that the Airtel RedHot promo is being conducted in a method that does not infringe on the rights of consumers.
 
Other stakeholders in attendance were the Head, Consumer Policy Development & Monitoring, Nigerian Communication Commission (NCC), Philip Eretan and Representative of Emirates Holidays in Nigeria, Olanireti Babalola; 
 
The Red Hot Promo Season 3, which started on the 4th of December, will run till February 1st, 2016 and is expected to produce60 Nigerians who will win amazing Emirates Holiday in Dubai for themselves and any three of their loved ones, while 60 people will win N1 million, with other customers who will win fantastic prizes such as free airtime, smartphones and devices through the promo period.
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Communication

Nigeria’s Telecom Market Eyes $11.43bn Value By 2029

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In a significant market projection, Mordor Intelligence predicts that the Nigerian telecom sector is set to surge to a value of $11.43 billion by 2029.

The report anticipates a steady growth trajectory with a cumulative average growth rate (CAGR) of 4.70% between 2024 and 2029, based on the current market value of $9.09 billion.

The transformation of Nigeria’s telecom landscape, fueled by government initiatives to boost internet infrastructure and broadband connectivity, coupled with rising data consumption, 5G deployments, and innovative strategies from major telecom players, is expected to drive this substantial market expansion.

The report underscores additional factors propelling the growth of Nigeria’s telecom sector, emphasizing the surge in smartphone adoption.

the report said “Increased smartphone adoption in Nigeria has fueled the development of a dynamic digital services sector. Currently, millions of Nigerians use mobile apps, including social networking sites, e-commerce, and financial services.

“These apps could leverage smartphones’ capabilities to offer speed, convenience, and efficiency, encouraging more people to invest in smartphones.

“In addition to these expansions and collaborations, the growing adoption of digital technologies and government support in aiding the same alongside the 5G technology implementation across the country is analyzed to boost the demand for telecom towers significantly.”

“In addition to these expansions and collaborations, the growing adoption of digital technologies and government support in aiding the same alongside the 5G technology implementation across the country is analyzed to boost the demand for telecom towers significantly.”

Mordor Intelligence highlights that the flourishing e-commerce and digital service platforms in Nigeria are significant drivers behind the escalating demand for dependable telecom services in the country.

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MTN Set To Partially Disconnect Glo Network

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The Nigerian Communications Commission (NCC) has granted MTN’s request to partially disconnect Globacom (Glo) from its network owing to unsettled interconnect charges.

Reuben Muoka, the NCC’s Director of Public Affairs, disclosed this in a document named ‘Pre-Disconnection Notice’ on Monday.

The move follows Glo’s persistent failure to clear its outstanding debts despite multiple attempts to resolve the issue.

Under this partial disconnection, Globacom subscribers will solely receive calls from MTN users, while retaining access to other network services like outgoing calls to other networks and data services.

However, they won’t be able to initiate calls to MTN users during this period.

The statement read, “All subscribers are, therefore requested to take notice that the Commission has approved the Partial Disconnection of Globacom to MTN in accordance with Section 100 of the Nigerian Communications Act, 2003 and Paragraph 9 of the Guidelines on Procedure for Granting Approval to Disconnect Telecommunications Operators, 2012.

“At the expiration of 10 days from January 8, 2024, subscribers of Globacom will no longer be able to make calls to MTN but will be able to receive calls.

“The Partial Disconnection, however, will allow in-bound calls to the Globacom network,” it added

 

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Communication

Despite Hardship Nigerians Spent N3.33tn On Calls, Data In 2022

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Nigerian telecommunication users, along with others within the country, expended a total of N3.33 trillion on various telecom services such as calls, data, SMS, and more throughout 2022, according to the Nigerian Communications Commission (NCC).

This information comes from the recently published ‘2022 Subscriber/Network Data Annual Report’ by the NCC, which also revealed that telecom companies generated N3.33 trillion in overall revenue for that year.

The report further highlights a noteworthy growth of active voice subscriptions, rising from 195,463,898 subscriptions in 2021 to 222,571,568 by December 2022, marking a 13.86% year-on-year increase.

Commenting on the increase, it said, “The increase in the Operators’ subscriber base was attributed to a number of reasons which includes subscriber loyalty, promos, seasonal effects, aggressive consumer acquisition drive, and competitive product offerings across all the networks.”

It noted that the growth in active subscriptions impacted positively on other derived telecom indicators such as teledensity, Internet penetration as well as broadband penetration.

Data usage also continued its surge in 2022. It increased by 46.77 per cent to 518,381.78TB as of the end of the year.

The NCC stated, “There was an increase in the volume of data consumed at the year-end December 2022 when compared with the year-end December 2021.

“The total volume of data consumed by subscribers increased to 518,381.78TB as of December 2022 from 353,118.89TB as of December 2021. This represents an increase of 46.77 per cent in data consumption within the period.”

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