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Sprite, Omah Lay Embrace in All-New Music Format to Inspire Youth

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Sprite, Omah Lay Embrace in All-New Music Format to Inspire Youth

By Edozie Obasi-Eze

Sprite, a refreshing brand from the stable of Coca-Cola, has announced the launch of its new campaign, Sprite Limelight, which seeks to reignite life of purpose and aspiration for the youth, offering them encouragement at the tip of the heat by soothing them through music.

The new music program is in sync with Sprite’s new global brand narrative, ‘Heat Happens’, which positions the brand as the drink that helps people cool-down in the face of everyday heated moments.

A statement from Coca-Cola on Tuesday describes it as “one musical starting point reinterpreted through different creative and cultural lenses and was released for public consumption via streaming platforms.”

Marketing Director, Coca-Cola Nigeria, Bunmi Adeniba, said, “Sprite Limelight seeks to help keep the youths clear-headed, encouraging them not to lose themselves to the heat of the world during their discovery stage.”

She stressed that Sprite would connect with music fans through music that speaks to the heat in their lives, as the platform would have music from fearless artistes who take on the heat, using their creativity to make music that fans love, which speaks to them to create refreshing moments of clarity.

“Heat is the occasion. Sprite is the solution. And music is the connection”, she asserted.

READ ALSO: Buhari pledges ”better life” for Nigerian judges

It was gathered that Sprite Limelight is a global music program produced in collaboration with a diverse collection of international musical talents and anchored by Grammy-winning producer, Mercury Prize Winner, and BRIT Award nominee, James Blake. The Sprite Limelight song dropped on July 29 across various streaming platforms.

In Nigeria, Sprite Limelight is headlined by the popular Omah Lay, Nigerian singer, songwriter and social sensation whose self-produced track ‘Bad Influence’ garnered viral status; and who remains a teen sensation across the country.

With Omah Lay leading the Nigerian front alongside two other global music stars, the campaign seeks to inspire Nigerians and young artistes with fresh perspectives, music, and experiences, vocalizing the brand’s resolve to help Gen. Zs not to lose their cool to the heated moments of everyday life.

Other global artistes on the campaign include American rapper, Coi Leray who has previously worked with Nikki Minaj; and prolific singer Hua Chenyu, from China, whose unique fusion of C-Pop and rock sold out shows in Olympic-sized stadiums in minutes, with all artistes selected for their authentic and unique styles.

On the Sprite Limelight project, Omah Lay expressed excitement and optimism around the work done to deliver an amazing sound and experience to the Nigerian audience. “It means a lot to me to be part of the Sprite Limelight Program, an incredible opportunity for me to share my culture with the world. I feel blessed to stand among these other amazing artistes to bring something refreshing and positive to the world; big Shout out to James Blake for masterminding the music, absolute Legend!”, he remarked.

With James Blake providing a central hook and lyric narrative, rooted in the core Limelight philosophy of keeping life’s heat at bay, three other distinctive global artists, who in turn had taken the hook and used it to inspire and create their own completely original songs.

It was gathered that the original content will be available on both YouTube and Spotify, as individual tracks and in the form of artistic documentary-style music films. These immersive “Heat Confessionals”, that shine a light on the artistes’ stories overcoming their own moments of heat through their iconic music, as well as artiste curated playlists for their fans, will be created on different music streaming services worldwide.

Sprite Limelight was created in partnership with Universal Music Group for Brands as the key content creator.

Entertainment

Singer Niniola Announces Death of Husband

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Nigerian afro-house singer Niniola has announced the death of her husband, Michael Ndika, in a series of emotional posts shared on her Instagram story in the early hours of Wednesday.

The Grammy-nominated artiste disclosed the heartbreaking news with short but emotional messages accompanied by photos of herself and her husband.

SEE ALSO: BREAKING: Nollywood Star Alex Ekubo Reportedly Dies at 40 After Health Battle

“God took him,” she wrote in one of the posts.
In another post, the singer added, “My husband died,” before sharing a third message that read, “God took him. 13 years. 13 f***ing years.”

Until his death, Michael Ndika was the Chief Executive Officer of NaijaReview, a multimedia platform known for promoting afro-house and contemporary African music.

Details surrounding the cause of his death were not immediately made public, as the singer has largely kept her private life away from social media and public attention over the years.

Niniola, 39, rose to fame after emerging as one of the top contestants on Project Fame West Africa in 2013. Since then, she has built a successful music career and gained international recognition for her afro-house sound.

Her hit single “Maradona,” released in 2017, earned global acclaim and attracted recognition from international stars including DJ Snake, Drake, Timbaland, and Beyoncé.

Fans, colleagues, and well-wishers have since taken to social media to sympathise with the singer over the tragic loss.

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BREAKING: Nollywood Star Alex Ekubo Reportedly Dies at 40 After Health Battle

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The Nigerian entertainment industry has been thrown into mourning following reports that popular Nollywood actor Alex Ekubo has died at the age of 40 after an alleged battle with kidney cancer.

The heartbreaking news surfaced on Tuesday after fellow Nollywood actor Godwin Nnadiekwe shared an emotional tribute on Instagram, expressing shock and sadness over Ekubo’s reported passing.

SEE ALSO: Nollywood Actress Doris Ogala Comes Hard On Gov Alex Otti Over Abia Money

“I’m struggling to find the words. This news has truly broken me,” Nnadiekwe wrote.
“Nollywood has lost a rare soul, and I’m lost for words because this wasn’t the plan, Alex Ekubo.

“To think you already prepared your will — it’s a heartbreak I can’t quite describe. Rest well, my friend.”

According to a Nollywood source, Ekubo was rushed to the hospital on Monday after reportedly battling kidney cancer.

The source claimed the actor died on Tuesday afternoon after spending hours on life support.

The development comes months after concerns emerged over the actor’s health due to his prolonged absence from social media.

A check on his pages showed that his last post was made on December 30, 2024, raising questions among fans about his wellbeing.

Since the news broke, social media has been flooded with tributes from fans, celebrities, and colleagues mourning the actor’s reported death and celebrating his contributions to the movie industry.

As of the time of filing this report, neither Ekubo’s family nor his management team had issued an official statement regarding the reports.

Ekubo was widely known for his roles in several Nollywood blockbuster films and remained one of the most recognised actors in the Nigerian entertainment industry.

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Biggest Winners, Surprises at AMVCA 2026 [Full List]

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The 12th edition of the Africa Magic Viewers’ Choice Awards 2026 delivered glamour, emotional moments, and major surprises as Africa’s biggest stars gathered at the Eko Hotel and Suites on Saturday night for one of the continent’s most prestigious entertainment events.

The ceremony, which began at 7 p.m., celebrated excellence in African film, television, and digital storytelling, with several Nollywood productions dominating the night.

SEE ALSO: All The Winners From The 2025 AMVCA Awards [Full List]

One of the biggest highlights of the evening was the dominance of “My Father’s Shadow,” which emerged as the biggest winner after clinching Best Movie, Best Director, Best Writing – Movie, and Best Sound/Sound Design.

Reality TV also had a strong showing as “Nigerian Idol” Season 10 won the Best Unscripted Series category.

The awards ceremony was broadcast live across Africa Magic channels on DStv and GOtv, attracting millions of viewers across the continent.

Full List of Winners and Nominees at AMVCA 2026

Best Costume Design

Winner: “Colours of Fire” – Valerie Okeke

Nominees:
“The Serpent’s Gift” – Mary Chukuma
“The Real Housewives of Lagos (S3)” – Deola Art Alade, Darey Art Alade
“Something About The Briggs” – Yolanda Okereke
“To Kill a Monkey” – Ikechukwu Urum, John Joseph Angel

Best Makeup

Winner: “Warlord” – Hakeem Onilogbo

Nominees:

“Behind The Scenes” – Mojisola Imam
“Lisabi (A Legend Is Born)” – Adeola Thelma Bamgboye
“Gingerrr” – Diablaq Artistry
“Abanisete” – Adeola Thelma Bamgboye
“Suky” – Ruth Harcourt
“Labake Olododo” – Adeola Thelma Bamgboye

Best Sound/Sound Design

Winner: “My Father’s Shadow” – Pius Fatoke, CJ Mirra

Nominees:

“Gingerrr” – Tolu Obanro
“Ben Made It” – Vaughan Phillips
“The Party” – Tolu Obanro
“Sebata (The Beast)” – Vaughan Phillips
“The Herd” – Fisayo Adefolaju

Best Writing – TV Series

Winner: “MTV Shuga Mashariki” – Annette Shadeya, Natasha Likimani, Mkamzee Mwatela, Arnold Mwanjila, Makgano Mamabolo

Nominees:
“The Wives” – Donald Tombia, Timendu Aghahowa, Chiemeka Osuagwu
“Our Husband” – Xavier Ighorodje
“Addis Fikir” – Besufekade Mulu
“Baba OH” – Temilola Balogun
“The Party” – Stephen Okonkwo
“Gizat” – Yednekachew Ayne

Best Art Direction

Winner: “Colours of Fire” – Ajamolaya Bunmi

Nominees:
“The Serpent’s Gift” – Zainab Oladupupo
“The Herd” – Omolade Abisola
“Aljana” – Olatunji Afolayan, Gideon Stephen
“Suky” – Victor Akpan
“Inimba” – Thabiso Senne

Best Writing – Movie

Winner: “My Father’s Shadow” – Wale Davies

Nominees:
“The Herd” – Lani Aisida
“Blackout” – Ikenna Okpara
“Cards on the Table” – Shirleen Wangari
“Gingerrr” – Xavier Ighorodje
“Suky” – Isaac Ayodeji
“3 Cold Dishes” – Tomi Adesina

Best Cinematography

Winner: “To Kill A Monkey” – Kabelo Thathe

Nominees:
“My Father’s Shadow” – Jermaine Edwards
“The Herd” – Emmanuel Igbekele
“Finding Nina” – Daanong Gyang
“The Serpent’s Gift” – Emmanuel Igbekele
“Stitches” – KC Obiajulu
“Gingerrr” – Emmanuel Igbekele

Best Digital Content Creator

Winner: “Leave To Live” – Emmanuel Kanaga and Sophia Chisom
Nominees:
“Luxury Koko” – Maryam Apaokagi-Greene (Taaoma)
“The Marriage List” – Destiny Ogie Osarewinda
“The Rate Race” – Benedict Ehimare Oriaifo
“August Meeting Election” – Steve Chuks
“Did I Just Hear Muah” – Akwaman

Best Indigenous Language Film (West Africa)

Winner: “Lisabi (A Legend is Born)” – Lateef Adedimeji

Nominees:
“The Serpent’s Gift” – Winifred Mena-Ajakpovi
“Labake Olododo” – Iyabo Ojo and team
“Aljana” – Grace Yachat Yakubu
“Olorisha” – Abiola Adeshina

Best Indigenous M-Net Original

Winner: “Inimba” – Siphosethu Tshapu, Thandi Ramathesele and Yolanda Ndhlovu

Nominees:

“Kukoyi” – David Akande

“Undugu” – Hatibu Madudu
“Out N’ About (Harar)” – Bruk Yibrah
“Kamapala Creme” – Joel Ndugwa
“The Chocolate Empire” – Grace Kahaki and Phillippe Bresson
“Mgbuka” – Eze Izu

Best Unscripted Series

Winner: “Nigerian Idol (S10)” – Sulaiman Kassim and Anneke De Ridder

Nominees:

“The Real Housewives of Lagos (S3)” – Deola Art Alade, Darey Art Alade
“Ultimate Girls Trip: Africa” – Graeme Swanepoel
“Off Air” – Gbemi and Toolz
“Out N’ About” – Bruk Yibrah

Best Scripted M-Net Original

Winner: “The Low Priest” – Femi D. Ogunsanwo

Nominees:
“Adam to Eve” – Lizz Njagah and Alexandros Konstantaras
“Mother of the Brides” – Rogba Arimoro and Bio Arimoro
“The Yard” – James Kalu Omokwe
“Bobo” – Maurice Muendo

Best Supporting Actress

Winner: Linda Ejiofor – “The Herd”

Nominees:
Olamide Kidbaby – “Oversabi Aunty”
Bisola Aiyeola – “Gingerrr”
Sola Sobowale – “The Covenant Series”
Nadia Dutch – “Aljana”
Amal Umar – “The Herd”
Juliebrenda Nyambura – “MTV Shuga Mashariki”
Funke Akindele – “Behind the Scenes”

Best Supporting Actor

Winner: Bucci Franklin – “To Kill a Monkey”

Nominees:
Simileoluwa Hassan – “The Yard”
Lateef Adedimeji – “Gingerrr”
Gabriel Afolayan – “Colours of Fire”
Femi Adebayo – “King of Thieves 2”
Lateef Adedimeji – “Red Circle”
Femi Branch – “Owambe Thieves”
Uzor Arukwe – “Behind the Scenes”

Best Lead Actress
Winner: Linda Ejiofor – “The Serpent’s Gift”

Nominees:
Bimbo Akintola – “To Kill A Monkey”
Ifeoma Fafunwa – “The Lost Days”
Ariyike Owolagba – “Something About The Briggs”
Sola Sobowale – “Her Excellency”
Scarlet Gomez – “Behind the Scenes”
Genoveva Umeh – “The Herd”
Gloria Anozie-Young – “Mother of the Brides”

Best Lead Actor
Winner: Uzor Arukwe – “Colours of Fire”

Nominees:
Mike Ezuruonye – “Oversabi Aunty”
Lateef Adedimeji – “Lisabi: A Legend Is Born”
William Benson – “To Kill A Monkey”
Kanayo O. Kanayo – “Grandpa Must Obey”
Khumbuza Meyiwa – “Bet I Love You”
Wale Ojo – “3 Cold Dishes”
Femi Branch – “Red Circle”

Trailblazer Award
Winner: Uche Montana

Lifetime Achievement Award

Winners: Sola Sobowale, Kanayo O. Kanayo

Best Indigenous Language Film (Central Africa)
Winner: “Mabanda” – Kang Quintus

Nominees:
“Safou (A Gift From Nature)” – Nyasha Makamba
“Golden Spoon” – Egbe Francis Ettabrown

Best Indigenous Language Film (North Africa)
Winner: “Artal Alhanin: Our Memories” – Mohamed Awad and Mohamed Abdulraham Eldouma

Nominees:
“The Omnipresent” – Youssef Ben Khalifa
“The Delivery” – Abdalla Ezyan
“The Hidden Voice” – Houssem Eddine Abdelwahed
“This Is Portsaid” – Abdalla Ezyan

Best Indigenous Language Film (East Africa)
Winner: “Addis Fikir” – Leul Shoaferaw

Nominees:
“Inside Job” – Kamau Wandug’u, Joe Mahinda and Barbara Njeri Maina
“Sayari” – Omar Hamza and June Wairegi
“My Son” – Isarito Mwakalindile
“Kimote” – Hassan Mageye

Best Indigenous Language Film (South Africa)
Winner: “Tlhaho Ya Mosadi” – Naledi Galane, Promise Ramoroka, Ernest Ramoroka and Modipadi Mokgohioa

Nominees:
“Bet I Love You” – Joseph Duke and Keamogetse Modise
“Sebata (The Beast)” – African Entertainers
“Ben Made It” – Thabang Mathuumetse and Thapelo Dikhutso
“Terra of Queens and Kuma 2” – Neo Leonardo Mokoena

Best Scripted Series
Winner: “Inimba” – Siphosethu Tshapu, Thandi Ramathesele and Yolanda Ndhlovu

Nominees:
“To Kill a Monkey” – Kemi Adetiba
“The Yard” – James Kalu Omokwe
“The Chocolate Empire” – Grace Kahaki and Philippe Bresson
“Kash Money” – Grace Kahaki and Phillipe Benson

Best Director
Winner: “My Father’s Shadow” – Akinola Davies Jr

Nominees:
“Cordelia” – Tunde Kelani
“Osamede” – James Kalu Omokwe
“The Herd” – Daniel Etim Effiong
“Gingerrr” – Yemi Filmboy Morafa
“3 Cold Dishes” – Asurf Amuwa Oluseyi

Best Movie
Winner: “My Father’s Shadow” – Funmbi Ogunbanwo and Rachel Dargavel

Nominees:
“Gingerrr” – Ope Ajayi, Bisola Aiyeola, Bukunmi Adeaga-Ilori, Wumi Toriola, Bolaji Ogunmola and Onyeka Nnama
“The Herd” – Daniel Etim Effiong, Efe Ejukoriem, Ulogo Chukwudi, Kene Okwuosa, Craig Shurn and Ladun Awobokun
“3 Cold Dishes” – Martial Dansou, Asurf Amuwa Oluseyi and Ly Oumar
“The Serpent’s Gift” – Winifred Mena-Ajakpovi
“Behind the Scenes” – Funke Akindele and Wendy Uwadie Imaseun

 

 

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