Business
Chevron Staff On Place Of Public Relations In Crisis Management
Effective Public Relations strategies have been identified as essential for maintaining stakeholder trust, managing crises, and ensuring long-term success of corporate organizations.
Manager Communications, Chevron Nigeria and Mid-Africa Business Unit, Victor Anyaegbudike, gave this indication while delivering a paper titled: “Corporate Organizations, Public Relations, and Crisis Management” as a guest lecturer during the 2024 Jackson Annual Lecture (JAL) and International Conference of the Department of Mass Communication, University of Nigeria, Nsukka (UNN) held from April 17-19, 2024.
Anyaegbudike, an alumnus of the University, noted that Public Relations and crisis management are integral components of a comprehensive reputation management strategy for corporate organizations, adding that while Public Relations focuses on proactively managing public perception and building strong foundations, crisis communication steps in during times of crisis to address and mitigate reputational threats.
“In today’s interconnected world, where information travels at the speed of light, Public Relations plays a pivotal role in shaping the image and reputation of corporate organizations,” he stated.
He explained that crisis management is the process by which an organization deals with a disruptive and unexpected event that threatens to harm the organization or its stakeholders and outlined some strategies for effective Public Relations crisis management which include ‘Preparedness, Transparency, Consistent Messaging, Empathy, Monitoring and Adaptation’.
According to him, “effective crisis management involves a delicate balance between transparency, empathy, and strategic communication. Organizations that handle crises well can emerge stronger and maintain stakeholder trust.”
While identifying and highlighting some theoretical and practical paradigms that constitute successes and failures of Public Relations efforts in crisis, Victor emphasized the paramount role of leadership in crisis management and stated that effective leadership during a crisis fosters resilience, trust, and successful resolution.
He mentioned some ways leadership contributes to effective crisis management as “Decision-Making, Communication, Strategic Vision, Empathy and Support, Adaptability, Transparency and Accountability, Team Coordination, Learning and Improvement.”
The lecture was well received by a large audience which included members of the academia, representatives of corporate organizations, government officials, traditional rulers, and students.
Anyaegbudike was also presented with an Excellence Award by the University during the event.
The JAL was established in honour of late John Payne Jackson, a courageous newspaper editor who founded the “Lagos weekly Record newspaper” in 1891 and used his paper to attack the exploitative and obnoxious policies of the colonial government.
In a sharp turn of events, the Nigerian Naira took a significant tumble on Tuesday, plunging to N1,416.57 against the US dollar at the official market.
This staggering drop of N62.36 from the previous trading day represents a 4.60 percent loss, sparking concerns among investors and analysts alike.
Data from the FMDQ Exchange, overseeing the Nigerian Autonomous Foreign Exchange Market (NAFEM), revealed this unsettling trend.
Despite the currency’s downward spiral, trading activity surged, with the daily turnover soaring to $160.77 million, compared to Monday’s $84.83 million.
Meanwhile, at the Investor’s and Exporter’s (I&E) window, the Naira’s performance remained volatile, trading between N1,445 and N1,301 against the dollar, underscoring the currency’s precarious position in the market.
The management of Dangote Cement Plc., Ibese Plant has assured that it would continue to complement the efforts of the Ogun State Government in the development of its host communities through capacity building for the people, especially the youths.
In a statement, the company declared its commitment to development for the prosperity of the people and host communities for which it is placing a premium on the developmental needs of the communities and empowerment of their indigenes.
During a capacity development workshop for Host Community Representatives, General Manager, Human Asset Management/Admin, Aina Olugbenga, said, Dangote Cement remained committed to implementing value-adding empowerment programs to uplift the people and develop the host communities.
The workshop themed: “Team Building, Inclusivity and Stewardship, a panacea to effective Community Representatives” according to him, was to equip the Community reps with the right skills to offer quality representation for their people. He stated: this capacity building workshop is aimed at developing and strengthening the skills, instincts, and abilities of the communities through their representatives adapt and thrive in a fast-changing world.
Olugbenga noted that the workshop is part of the management’s strategy to improve relationships with the host communities and urged the participants to leverage the knowledge acquired from the workshop to improve service delivery to their people and the Cement plant.
According to him, Dangote Cement, Ibese Plant is committed to building the capacity of the people and institutions in the communities by identifying skill gaps and partnering to up their skills for economic prosperity. This, he stated, was in anticipation that other stakeholders will continue to play their part by partnering and supporting the Company to ensure peaceful co-existence and shared prosperity for all.
Said he, “Apart from reciprocating the good gesture of Dangote Cement by ensuring peace at all times and keeping an open and trusting mind towards the organization, we also desire from our community leaders and representatives who are present here, the ownership of all Social Investment programme, be it training or infrastructure because they are meant for the betterment of our people.”
On behalf of the Community Representatives, Hon. Dayo Ogunyinka thanked the Dangote Cement management for the workshop while assuring continued commitment to effective, efficient and selfless discharge of their roles and responsibilities to their various communities and the Plant.
The Nigeria Deposit Insurance Corporation (NDIC) has announced revisions to the Maximum Deposit Insurance Coverage for banks operating within the country.
NDIC’s Managing Director, Bello Hassan, disclosed the updated coverage benchmarks during a media briefing in Abuja on Thursday.
The coverage for Deposit Money Banks has been increased from N500,000 to N5 million, for Microfinance Banks from N200,000 to N2 million, for Primary Mortgage Banks from N500,000 to N2 million, and for Mobile Money Operators subscribers’ pass-through from N500,000 to N5 million per subscriber.
Hassan underscored that the objective of the update is to enhance depositor safety, foster public trust, promote the inclusivity of financial services, and ensure the overall stability of the financial sector.
More to follow.. . .. .
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