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COCA-COLA BRINGS QATAR TO NIGERIA

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Lined up bottled coca-cola beverages

Coca-Cola Nigeria and its bottling partner, Nigerian Bottling Company, hosts football enthusiasts to an exclusive viewing experience at Landmark Beach, Lagos to usher in the new season of the 2022 FIFA World Cup.

Lined up bottled coca-cola beverages

Lined up bottled coca-cola beverage

In partnership with Landmark Centre, Coca-Cola treated it’s consumers to an electrifying evening on Sunday, 20th of November; with an ambiance that was reminiscent of a Qatari stadium, as attendees were able to watch the first match of the tournament through a viewing party that simulated a stadium-like experience.

Speaking on the exciting experience, the Managing Director, Coca-Cola Nigeria, Alfred Olajide explained, “

Our Believe and Win ‘Under the Crown’ Promotion was the highlight of the year for our loyal consumers as we excited them with winnings worth over N400m, with five lucky winners securing the coveted all-expense-paid trip to Qatar to experience the live excitement of the 2022 FIFA World Cup. Today we are bringing that same magic to our consumers in Lagos, Nigeria through this viewing party as we officially kickstart the football tournament”.

Matthew Segun, Managing Director, Nigerian Bottling Company added that, “Football remains a key passion point for Nigerians, and we will continue to foster everyday moments of optimism and unity through the refreshing taste of our beverages, combined with the sport which we all love”.

The total beverage company has been an official partner of the governing body, Federation International de Football Association (FIFA), for the past 48 years, with the Company being a lead sponsor of the 2022 FIFA World Cup.

Recall that the company had its biggest campaign of the year when it launched its Believe and Win ‘Under the Crown’ Promotion in August, which it sustained all through to October, delighting consumers across the country with airtime winnings and an all-expense-paid experience to Qatar for five consumers.

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Marketers In Anguish, As Dangote, NNPC Ltd War Drag Price To N880/litre

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The pull of market forces which moved the hands of the Nigerian National Petroleum Company Limited (NNPC Ltd) to reduce the price of Premium Motor Spirit (petrol) to N880 per litre in Lagos and N935 in Abuja appears to be a source of torture to independent markets.

Biztellers reports that the latest price review on Easter Monday saw NNPC retail outlets in Lagos drop from N925 to N880, while those in Abuja adjusted from N950 to N935.

The NNPC Ltd’s price reduction came barely a week after the Dangote Refinery lowered its ex-depot price from N865 to N835 per litre.

ALSO READ: BREAKING: Again, Dangote Cuts Petrol Price To N835 per Litre

In addition, the $20bn refinery also directed its partners like MRS, Heyden, and Ardova to sell a litre of petrol at the rate of N890 instead of N920 in Lagos, N900 in the South West, N910 in the South-South, and N920 in the North East.

Consumers can smile because with the reaction, the NNPC Ltd’s new price in Lagos is N10 lower than what the Dangote Refinery is selling at, which might lead to another reaction, as the price war between the two companies.

Though some NNPC Ltd’s retail outlets were observed selling at the old rate in Lagos, it was gathered that they were given the liberty to exhaust old stock before adjusting to the new prices.

Market sources are of the view that the current price war was ignited by the Federal Government’s implementation of the Naira-for-crude policy.

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Gold Prices Hit Historic $3,500 Amid Trump Tariffs, Fed Tensions

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Gold soared to a record high of $3,500 an ounce on Tuesday, as mounting fears over a potential U.S. recession and escalating tensions between President Donald Trump and the Federal Reserve drove investors toward the traditional safe-haven asset.

The precious metal briefly touched an all-time high of $3,500.10 an ounce before retreating slightly to trade at $3,467.87.

READ ALSO: JUST IN: Vatican Discloses Cause Of Pope Francis’ Death

The rally marks the latest in a string of record-breaking gains for gold, fueled by a weakening U.S. dollar, sharp declines across global stock markets, and growing concerns over the health of the world economy.

Market sentiment took another hit this week after President Trump ramped up his trade war with China, slapping fresh tariffs on the world’s second-largest economy and intensifying fears of prolonged economic disruption.

Gold has surged more than 30 percent since the start of the year as investors seek refuge from mounting market volatility.

“The rally reflects ongoing recession fears in the U.S. economy and heightened political tensions, especially as President Donald Trump continues to attack Federal Reserve Chair Jerome Powell,” said Rania Gule, senior market analyst at trading group XS.com.

Concerns about the Fed’s independence were further stoked Monday, when Trump publicly lashed out at Powell on social media, branding him a “major loser” for not cutting interest rates — a move the president has repeatedly demanded.

The sharp criticism follows Trump’s recent suggestion that he might attempt to remove Powell from his post.

 

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World Economic Forum Founder Klaus Schwab Steps Down From Board

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Klaus Schwab, the founder of the World Economic Forum (WEF), announced his resignation from the board on Monday, marking a significant moment in the organization’s history.

Schwab, who has been at the helm of the WEF for over five decades, confirmed he was stepping down from his position as Chair and leaving the Board of Trustees with immediate effect.

“I have decided to step down from the position of Chair and as a member of the Board of Trustees, with immediate effect,” Schwab said, noting that the decision comes as he approaches his 88th year.

READ MORENNPC Ltd Opens Retail Outlet In Bauchi

His resignation follows his stepping down as executive chairman in 2024, when former Norwegian foreign minister Borge Brende took over the day-to-day operations.

In response, WEF appointed Vice Chairman Peter Brabeck-Letmathe as interim chairman while a search committee was formed to find a permanent successor.

The WEF board lauded Schwab’s immense contributions, acknowledging his “outstanding achievements” over his 55-year leadership tenure.

“At a time when the world is undergoing rapid transformation, the need for inclusive dialogue to navigate complexity and shape the future has never been more critical,” the WEF stated.

“Building on its trusted role, the Forum will continue to bring together leaders from all sectors and regions to exchange insights and foster collaboration.”

Schwab, originally from Ravensburg, Germany, founded the precursor to the WEF, the European Management Forum, in 1971.

The first meeting drew fewer than 500 participants, but over the years, Schwab expanded the gathering into a prestigious platform that now attracts thousands of influential figures.

The Davos summit has become synonymous with global power brokers, offering opportunities for high-level networking, discussion, and collaboration on issues affecting the world.

Under Schwab’s leadership, the WEF grew to include regional meetings and established centers dedicated to pressing global topics such as cybersecurity, climate change, and financial systems.

The organization continues to uphold its mission of “improving the state of the world” by fostering dialogue and cooperation.

However, the WEF and Schwab have not been without their critics. Many argue that the forum has become a venue for corporate elites to exert influence over governments, with the term “Davos Man” often used to describe the affluent attendees.

Schwab has also faced the ire of conspiracy theorists, particularly following his promotion of the “Great Reset” following the COVID-19 pandemic.

These theorists have spread misinformation, alleging that Schwab and the WEF are part of a global elite aiming to control the world, with even Elon Musk weighing in on social media, claiming Schwab “wants to be emperor of Earth.”

 

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