Business
Dangote Named Africa’s Most Admired Brand for 8th Consecutive Year
The Dangote Industries Limited (DIL) has reinforced its position as Africa’s most influential corporate brand after emerging as the continent’s Most Admired African Brand for the eight consecutive years.
In the same vein, the Group Chief Branding and Communications Officer, DIL, Anthony Chiejina, was named among Africa’s 100 Most Influential Chief Marketing Officers.
The recognition was announced at the 16th annual Brand Africa 100: Africa’s Best Brands rankings unveiled in Addis Ababa, Ethiopia. The survey, regarded as Africa’s most comprehensive consumer-led brand study, covered 30 countries representing more than 85 per cent of the continent’s population and economic output.
In the latest rankings, Dangote emerged as Africa’s Most Admired Brand in aided recall, ahead of South Africa’s MTN and Vodacom. In the spontaneous recall category, it ranked second among African brands, behind MTN and ahead of Trade Kings. The Group also retained its position as Africa’s Most Admired Industrial Brand and was ranked the No. 1 African Brand Contributing to a Better Africa, ahead of MTN, DStv, Shoprite/Checkers and Trade Kings, reflecting its significant contribution to industrialisation, job creation, economic development and sustainable growth across the continent.
The rankings show Dangote’s growing influence as one of Africa’s most recognisable corporate brands, built on investments spanning cement, fertiliser, petrochemicals, energy, sugar, salt, packaging and logistics. Brand Africa noted that despite a modest rebound in African brand recognition, homegrown brands still account for only 15 per cent of Africa’s 100 most admired brands, highlighting the continued dominance of foreign brands across the continent.
Brand Africa Founder and Chairman, Thebe Ikalafeng, described the promotion and support of African brands as a critical economic imperative for the continent.
“Converting goodwill towards African contribution into admiration for African brands is the most urgent commercial opportunity for the continent. It is not enough for Africans to believe in Africa, they must buy Made-in-Africa,” he said.
The survey also ranked Dangote among Africa’s leading brands in sustainability and social impact, placing second in the category of brands recognised for doing good for society, people and the environment.
Despite the dominance of global brands across Africa, Dangote has cemented its position as one of the continent’s leading corporate brands, alongside MTN and Ethiopian Airlines. The three emerged as the highest ranked African brands in the 2026 Brand Africa rankings, standing out on a list dominated by global names such as Nike, Adidas, Samsung, Apple and Coca-Cola.
The achievement is notable given that African brands accounted for just 15 percent of the Top 100 rankings, compared with 38 percent for European brands, 28 percent for North American brands and 19 percent for Asian brands.
Further strengthening the Group’s standing, its Group Chief Branding and Communications Officer, Anthony Chiejina, was selected for the inaugural Africa CMO 100 (ACMO100) list, which recognises the continent’s most impactful marketing, brand and reputation leaders.
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The ACMO100 initiative, launched by Brand Africa in partnership with African Business magazine, MIPAD and the African Media Agency, honours marketing executives whose work is shaping Africa’s business narrative, strengthening brand equity and driving economic growth across the continent and the diaspora.
Chiejina was among only 20 executives selected from West Africa and one of 17 Nigerians recognised for their contribution to brand building, corporate reputation management and strategic communications.
According to Brand Africa, the selection process was based on independent research, industry impact, leadership influence and contribution to the growth of brands that shape consumer perceptions and economic outcomes across Africa.
The latest recognition adds to a growing list of honours for Dangote Industries, which was inducted into the Brand Africa Hall of Fame last year for consistently ranking among Africa’s most admired brands over more than a decade. Its President and Chief Executive, Aliko Dangote, was also honoured with a Lifetime Achievement Award for championing industrialisation and building one of Africa’s most successful indigenous enterprises.
Caption: Founder and Chairman of Brand Africa, Thebe Ikalafeng; CEO, Dangote Cement Ethiopia, Danilo Trugillo; and President of the Ethiopian Marketing Professionals Association and Chief Marketing Officer of Population Services International, Fana Abay, display some of the awards won by Dangote Industries Limited during the 16th Brand Africa 100 Awards ceremony in Addis Ababa, Ethiopia.
Business
AFRAA Admits United Nigeria Airlines as Full Member
One of Nigeria’s leading operators, United Nigeria Airlines has been admitted as a Full Member of the African Airlines Association (AFRAA), a move that strengthens the continental body’s presence in one of Africa’s largest and fastest-growing aviation markets.
The announcement underscores AFRAA’s commitment to strengthening the Association’s footprint across the African continent and driving the sustainable development of the continent’s airline industry.
United Nigeria Airlines commenced its commercial operations in February, 2021 with a mission to enhance domestic connectivity across Nigeria and advance regional integration within West Africa. Operating a diverse modern fleet of Boeing 737-800NG, Embraer 145, A-320, Embraer 190 and CRJ 900 jets, United Nigeria Airlines currently serves 14 domestic routes which includes Abuja, Anambra, Asaba, Benin, Ekiti, Enugu, Ilorin, Kano, Lagos, Owerri, Port Harcourt, Sokoto, Warri and Yenagoa with plans to open four new ones this year.
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United Nigeria Airlines also flies to Accra, Ghana’s capital and has been designated by the Nigerian government to fly to the USA, Canada, UAE, UK, Italy, Turkey and other regional and continental routes with more destinations expected.
It recently signed a Memorandum of Understanding with the government of Guinea-Bissau to establish a national carrier and has achieved the IATA Operational Safety Audit (IOSA) certification.
It is also a member of the IATA Clearing House, demonstrating its commitment to global safety and operational standards.
It plans to establish its own Maintenance, Repair, and Overhaul (MRO), a milestone that would further strengthen Nigeria’s aviation ecosystem and reduce dependence on costly offshore maintenance services.
Speaking on the occasion, AFRAA Secretary General, Mr. Abderahmane Berthé, stated: “We are truly excited to welcome United Nigeria Airlines into the AFRAA fraternity. Nigeria is Africa’s most populous nation and one of its most dynamic aviation markets, and United Nigeria Airlines exemplifies the resilient, forward-looking spirit of the African airline industry. At AFRAA, United Nigeria Airlines will now have access to our full suite of advocacy, joint projects, commercial intelligence, capacity building, and networking resources. We will work to elevate their growth and advance the cause of truly unified African skies.”
The executive chairman of United Nigeria Airline, Prof. Obiora Okonkwo said: “Joining AFRAA as a full member is a defining moment for United Nigeria Airlines and for Nigerian aviation as a whole. Our vision has always been to unite Nigerians and connect them more closely to the rest of the continent. AFRAA membership gives us a stronger platform to advance that vision, collaborate with our fellow African carriers, and contribute meaningfully to the realisation of the Single African Air Transport Market. We look forward to working with AFRAA and its members to build a more integrated and competitive African aviation industry.”
The admission of United Nigeria Airlines aligns with AFRAA’s strategic priorities, including accelerating the Single African Air Transport Market (SAATM), promoting intra-African trade and tourism, and enhancing operational excellence across member airlines. Nigeria, as Africa’s most populous nation and one of its fastest-growing economies, is central to the realization of a truly integrated African aviation market.
As a Full Member, United Nigeria Airlines joins a network of over 40 member airlines across the continent. The airline joins a membership that collectively represents more than 85% of total international traffic carried by African airlines.
The membership of AFRAA has multiple benefits including collective advocacy, network and partnership facilitation, market intelligence, operational efficiency and joint negotiations. The admission comes as African carriers continue pushing for deeper regional integration under SAATM, a long-running initiative aimed at liberalizing air travel across the continent.
Business
FCCPC Decries Domestic Fuel Prices Remaining at Variance with Global Crude Rates
There are mounting concerns over possible consumer exploitation in Nigeria’s downstream petroleum sector with fuel prices failing to be in line with the sharp drop in global crude oil prices.
According to the Federal Competition and Consumer Protection Commission (FCCPC), its ongoing market surveillance showed that local refiners, depot operators, marketers and filling station owners had implemented only marginal reductions in fuel prices, which is a variance with the steep decline in international crude oil prices.
This was detailed in a statement on Sunday under the signature of the FCCPC’s Director of Corporate Affairs, Ondaje Ijagwu.
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The commission maintained that a review of prevailing gantry and retail prices suggested that consumers were yet to fully benefit from the easing in global oil prices.
The statement read, “The Federal Competition and Consumer Protection Commission has expressed concern over findings from an ongoing surveillance of the downstream petroleum market suggesting undue exploitation of consumers.
“A review of the gantry prices of local refiners, marketers, depot operators and retail outlet operators revealed token reductions in prices that are not commensurate with the steep fall in crude prices in the global market.”
The Executive Vice Chairman and Chief Executive Officer of the FCCPC, Tunji Bello, said the commission was concerned by what appeared to be a one-sided response to changes in crude oil prices.
He observed that operators in the downstream sector often moved swiftly to raise pump prices whenever crude oil prices increase but are reluctant to pass on the benefits to consumers when prices fall.
Bello said, “To be clear, the Commission does not regulate or approve petroleum prices in a deregulated downstream market. Our responsibility under the Federal Competition and Consumer Protection Act, 2018, is to promote competitive markets, prevent anti-competitive conduct, and protect consumers from unfair, deceptive and exploitative business practices.
“We are concerned that while dealers often respond swiftly by hiking pump prices whenever crude prices rise, it is curious that it is taking forever for consumers to benefit significantly when crude prices fall. Competitive markets must work fairly in both directions.”
The commission’s concerns come amid a sharp reversal in global oil prices following a ceasefire agreement between the United States and Iran and the reopening of the Strait of Hormuz, a major global oil shipping route.
Although the FCCPC acknowledged that domestic fuel prices are influenced by several commercial factors, including foreign exchange fluctuations, logistics costs, financing expenses, refining costs and distribution charges, it maintained that competitive market forces should ordinarily have led to more substantial reductions in pump prices.
Bello said, “Market liberalisation does not diminish businesses’ obligations to compete fairly or consumers’ right to fair treatment. Where credible evidence indicates conduct that undermines competition, exploits consumers or otherwise contravenes the Federal Competition and Consumer Protection Act, the Commission will investigate and take appropriate enforcement action.”
He urged Nigerians to continue reporting suspected cases of anti-competitive conduct, price manipulation and other unfair market practices through the commission’s complaint channels.
The FCCPC’s concerns are likely to reignite debate over the effectiveness of the deregulated petroleum market, with many consumers and industry stakeholders questioning why reductions in international crude oil prices have not translated into proportionate declines at the pumps.
Since the removal of fuel subsidies and the full deregulation of the downstream sector, fuel prices in Nigeria have become increasingly tied to movements in global crude oil prices and exchange rate fluctuations. However, consumer groups have repeatedly accused marketers of implementing price increases almost immediately while delaying price reductions whenever market conditions improve.
The FCCPC said its warning signalled possible regulatory scrutiny of pricing practices in the sector as pressure mounts on operators to ensure that the gains from lower crude oil prices are passed on to consumers.
Business
Nigeria’s Telecom Boom Continues as Mobile Subscribers Soar to 188m
Nigeria’s telecommunications industry recorded another milestone in April 2026 as the number of active mobile subscriptions climbed to 188.01 million, while broadband penetration rose to 55.67 per cent, according to the latest figures released by the Nigerian Communications Commission (NCC).
The industry data showed that active telephony subscriptions increased from the previous month, pushing the country’s teledensity to 86.73 per cent, compared to 85.67 per cent recorded in March.
The development underscores the growing demand for mobile voice and internet services across Nigeria.
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The subscriber breakdown revealed that MTN Nigeria retained its position as the country’s largest telecom operator with 96.39 million active subscribers, accounting for more than half of Nigeria’s total mobile subscriptions.
Airtel Nigeria followed with 64.67 million subscribers, while Globacom recorded 23.18 million subscribers. 9mobile remained the smallest operator with 3.54 million active users during the review period.
The NCC report also highlighted the continued migration of consumers to faster internet technologies. 4G remained the dominant mobile network, accounting for 54.41 per cent of all network connections in April, an increase from 53.76 per cent recorded in March.
Similarly, 5G adoption continued to expand, with its market share rising from 4.20 per cent to 4.34 per cent, reflecting the increasing uptake of next-generation mobile services across the country.
On the other hand, the use of older network technologies continued to decline. 2G subscriptions dropped to 35.93 per cent from 36.74 per cent, while the 3G segment remained largely stable at 5.32 per cent of total network connections.
The commission further disclosed that total internet subscriptions reached 154.72 million in April. Of the figure, 154.35 million came through mobile GSM networks, while fixed-wired internet subscriptions stood at 156,662.
Voice over Internet Protocol (VoIP) services accounted for 220,166 subscriptions.
Broadband subscriptions also recorded impressive growth, increasing from 117.71 million in March to 120.68 million in April.
As a result, broadband penetration improved from 54.30 per cent to 55.67 per cent, indicating continued investment in broadband infrastructure and growing adoption of high-speed internet by individuals and businesses.
Despite the rise in internet users, overall data consumption dipped slightly during the month.
Internet usage fell from 1,422,764.54 terabytes (TB) in March to 1,414,848.70TB in April, suggesting that while more Nigerians are coming online, average data usage remained relatively stable.
The telecommunications sector also maintained its strong contribution to the Nigerian economy, accounting for 9.19 per cent of the country’s Gross Domestic Product (GDP) in the first quarter of 2026.
Industry stakeholders believe sustained investment in broadband infrastructure, wider deployment of 5G technology and improved service quality will further accelerate digital inclusion, innovation and economic growth across Nigeria.





