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T-Mobile offers one-week network test drive, free music streaming to lure customers

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WASHINGTON – T-Mobile US Inc said on Wednesday it’s offering at least a million cellphone users the chance to use an Apple Inc iPhone in a free one-week trial of the No. 4 U.S. wireless carrier’s network with unlimited access.

The announcement is the latest promotion from T-Mobile, which last year shook up the industry by unbundling service fees from device costs, a move other carriers soon followed.

In cooperation with device maker Apple, customers can sign up online, receive a free iPhone 5s in two days and pay no charges unless the phone is broken or not returned at a retail store one week later.
“We believe every Verizon, and every AT&T customer should cheat on their carrier and enjoy every minute of it,” said T-Mobile CEO John Legere, speaking at a T-Mobile event in Seattle that was broadcast on the Internet. The carrier’s “seven-night stand” campaign asks consumers to allow the company to “woo you with our powerful data strong network” for the week.

T-Mobile’s aggressive discounting won it more subscribers in the first quarter of 2014 than any of the top wireless carriers combined. But the company’s price slashing cost it $151 million in lost revenue in the first quarter.

The company also said on Wednesday that music streaming from eight major music providers, including Pandora and Spotify, will no longer count against the data allowance included in consumers’ subscriptions.

“Streaming music is a showcase of what makes our network different. We can handle it,” said T-Mobile Chief Marketing Officer Mike Sievert.

T-Mobile customers use 69 percent more data than Verizon, and 100 percent more data than AT&T, according to the company.

The company also launched a music streaming service called ‘unRadio’, in partnership with music provider Rhapsody, which is free of advertising and will be included for customers who have unlimited high speed service. The service will also be available for $4 a month to all other subscribers.

The move follows a January AT&T announcement of a discounted subscription to Beats Music for family plan members, and a similar partnership between Sprint and Spotify in April.

T-Mobile’s massive price discounts have led to a restructuring of pricing plans across the wireless industry, as carriers unbundled service plans from the cost of devices.

Earlier this month Reuters reported that Sprint has agreed to pay about $40 per share to buy T-Mobile according to a person familiar with the matter, marking further progress in the attempt to merge the third- and fourth-biggest U.S. mobile network operators.

– REUTERS

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Communication

Nigeria’s Telecom Market Eyes $11.43bn Value By 2029

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In a significant market projection, Mordor Intelligence predicts that the Nigerian telecom sector is set to surge to a value of $11.43 billion by 2029.

The report anticipates a steady growth trajectory with a cumulative average growth rate (CAGR) of 4.70% between 2024 and 2029, based on the current market value of $9.09 billion.

The transformation of Nigeria’s telecom landscape, fueled by government initiatives to boost internet infrastructure and broadband connectivity, coupled with rising data consumption, 5G deployments, and innovative strategies from major telecom players, is expected to drive this substantial market expansion.

The report underscores additional factors propelling the growth of Nigeria’s telecom sector, emphasizing the surge in smartphone adoption.

the report said “Increased smartphone adoption in Nigeria has fueled the development of a dynamic digital services sector. Currently, millions of Nigerians use mobile apps, including social networking sites, e-commerce, and financial services.

“These apps could leverage smartphones’ capabilities to offer speed, convenience, and efficiency, encouraging more people to invest in smartphones.

“In addition to these expansions and collaborations, the growing adoption of digital technologies and government support in aiding the same alongside the 5G technology implementation across the country is analyzed to boost the demand for telecom towers significantly.”

“In addition to these expansions and collaborations, the growing adoption of digital technologies and government support in aiding the same alongside the 5G technology implementation across the country is analyzed to boost the demand for telecom towers significantly.”

Mordor Intelligence highlights that the flourishing e-commerce and digital service platforms in Nigeria are significant drivers behind the escalating demand for dependable telecom services in the country.

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Communication

MTN Set To Partially Disconnect Glo Network

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The Nigerian Communications Commission (NCC) has granted MTN’s request to partially disconnect Globacom (Glo) from its network owing to unsettled interconnect charges.

Reuben Muoka, the NCC’s Director of Public Affairs, disclosed this in a document named ‘Pre-Disconnection Notice’ on Monday.

The move follows Glo’s persistent failure to clear its outstanding debts despite multiple attempts to resolve the issue.

Under this partial disconnection, Globacom subscribers will solely receive calls from MTN users, while retaining access to other network services like outgoing calls to other networks and data services.

However, they won’t be able to initiate calls to MTN users during this period.

The statement read, “All subscribers are, therefore requested to take notice that the Commission has approved the Partial Disconnection of Globacom to MTN in accordance with Section 100 of the Nigerian Communications Act, 2003 and Paragraph 9 of the Guidelines on Procedure for Granting Approval to Disconnect Telecommunications Operators, 2012.

“At the expiration of 10 days from January 8, 2024, subscribers of Globacom will no longer be able to make calls to MTN but will be able to receive calls.

“The Partial Disconnection, however, will allow in-bound calls to the Globacom network,” it added

 

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Communication

Despite Hardship Nigerians Spent N3.33tn On Calls, Data In 2022

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Nigerian telecommunication users, along with others within the country, expended a total of N3.33 trillion on various telecom services such as calls, data, SMS, and more throughout 2022, according to the Nigerian Communications Commission (NCC).

This information comes from the recently published ‘2022 Subscriber/Network Data Annual Report’ by the NCC, which also revealed that telecom companies generated N3.33 trillion in overall revenue for that year.

The report further highlights a noteworthy growth of active voice subscriptions, rising from 195,463,898 subscriptions in 2021 to 222,571,568 by December 2022, marking a 13.86% year-on-year increase.

Commenting on the increase, it said, “The increase in the Operators’ subscriber base was attributed to a number of reasons which includes subscriber loyalty, promos, seasonal effects, aggressive consumer acquisition drive, and competitive product offerings across all the networks.”

It noted that the growth in active subscriptions impacted positively on other derived telecom indicators such as teledensity, Internet penetration as well as broadband penetration.

Data usage also continued its surge in 2022. It increased by 46.77 per cent to 518,381.78TB as of the end of the year.

The NCC stated, “There was an increase in the volume of data consumed at the year-end December 2022 when compared with the year-end December 2021.

“The total volume of data consumed by subscribers increased to 518,381.78TB as of December 2022 from 353,118.89TB as of December 2021. This represents an increase of 46.77 per cent in data consumption within the period.”

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