Sports
Snoop Dogg Becomes Co-Owner Of Swansea, Vows To Boost Club’s Image
Swansea City has welcomed a major new figure into its ranks, none other than legendary American rapper and entrepreneur Snoop Dogg.
The 53-year-old music icon has officially become a co-owner of the Championship side, adding his name to a growing list of celebrities investing in English football.
The Welsh club confirmed the news on Thursday after teasing fans last week with a promotional video showing Snoop wearing the team’s new home kit for the 2025/26 season.
READ MORE: Snoop Dogg Resumes Smoking, Three Days After Quitting
His entry into football club ownership follows the recent stake acquisition by Luka Modric, the former Real Madrid midfielder and Croatian international, who also joined the ownership structure earlier this year.
Speaking about his involvement, Snoop Dogg said, “My love of football is well known, but it feels special to me that I make my move into club ownership with Swansea City.
The story of the club and the area really struck a chord with me. This is a proud, working-class city and club. An underdog that bites back, just like me.
I’m proud to be part of Swansea City.”
Snoop’s investment is expected to help amplify the club’s visibility worldwide, particularly through his massive social media reach which exceeds 100 million followers.
The club hopes that this partnership will not only enhance their brand but also generate the financial boost needed to strengthen their squad and meet British football’s profit and sustainability regulations.
The current club owners, American businessmen Brett Cravatt and Jason Cohen, who took over in November 2024, welcomed the rapper’s addition with optimism.
“To borrow a phrase from Snoop’s back catalogue, this announcement is the next episode for Swansea City as we seek to create new opportunities to boost the club’s reach and profile,” the ownership group stated.
“Snoop’s colossal global fanbase and audience will certainly help us do that, and he has made clear to us throughout this process just how excited he is at the prospect of joining the club.
Snoop has openly shared his love of football and his desire to be involved in the game, and we expect his involvement to support us putting as competitive a team as possible out on the field.”
This move comes at a time when Swansea is aiming to return to the Premier League for the first time since 2018.
Their efforts now mirror that of their Welsh rivals, Wrexham, who have achieved rapid promotion under the ownership of Hollywood actors Ryan Reynolds and Rob McElhenney.
Sports
African Club Football Gets Major Financial Boost as CAF Hikes Prize Money
African club football is set for a financial shake-up as the Confederation of African Football (CAF) announces a substantial increase in prize money for its top club competitions this season.
According to a CAF statement released on Monday, winners of the 2025/26 CAF Champions League will now take home $6 million (≈€5.18 million), up from $4 million last season. Meanwhile, the CAF Confederation Cup champions — Africa’s second-tier club competition — will earn $4 million, marking a 50% increase from last year.
SEE MORE: CAF Switches Afcon to Hold Every Four Years From 2028
Prize money for runners-up remains unchanged, with Champions League finalists receiving $2 million and Confederation Cup finalists $1 million.
The move has been welcomed by clubs, which have long complained that competing in African competitions often results in financial losses.
High travel costs, particularly airfares, have been a major challenge, with many clubs forced to take longer, costlier routes through Europe or the Middle East due to limited direct flights between African countries.
Since Patrice Motsepe, the South African businessman and CAF president, took office in 2021, prize money for African club competitions has steadily increased.
Motsepe, now in his second four-year term, has been championing financial sustainability and growth for African club football.
CAF’s quarter-final first-leg matches kick off this weekend, starting in Pretoria, South Africa, where Mamelodi Sundowns host Stade Malien of Mali in the Champions League.
Football fans across the continent are eagerly anticipating a weekend full of high-stakes action.
Sports
Abramovich Clashes with UK Gov’t Over £2.35bn Chelsea Sale Funds
Former Chelsea owner Roman Abramovich has insisted that the £2.35 billion from his 2022 sale of the football club remains his personal property, amid mounting pressure from the UK government to release the funds for Ukrainian humanitarian aid.
Lawyers representing Abramovich told UK authorities that the money, currently frozen in a bank account under his company Fordstam Ltd, is legally his, despite earlier statements promising to donate the proceeds to victims of the war in Ukraine.
SEE ALSO: Chelsea Boss Demands Lifetime Ban For Racists After Vinícius Abuse Allegation
“The funds — although currently frozen — remain the property of Fordstam Limited, which is wholly owned by Mr Abramovich,” the legal team said.
They added that the billionaire remains committed to charity but stressed that any donation is voluntary.
The standoff has been fueled by sanctions imposed on Abramovich following Russia’s 2022 invasion of Ukraine, which forced the sale of Chelsea.
While Abramovich initially pledged all net proceeds for the benefit of war victims, disagreements emerged over who should ultimately receive the funds.
The UK government insists the money must be directed to humanitarian aid in Ukraine, while Abramovich wants the donation to cover all victims, including Russians affected by the conflict.
UK Foreign Secretary Yvette Cooper responded firmly to the dispute, stating, “This money was promised to Ukraine over three years ago. It is time Roman Abramovich does the right thing, but if he won’t we will act. That’s why the licence has been issued. It is time this money was used to rebuild the lives of people who’ve seen devastation as a result of Putin’s illegal war.”
Further complicating matters, Fordstam’s accounts reveal that £1.4 billion of the total proceeds is tied to loans Abramovich extended to Chelsea during his ownership.
The funds remain under scrutiny due to an ongoing investigation in Jersey into the source of Abramovich’s wealth, which the oligarch is contesting in court.
Abramovich’s legal team also criticized the UK government for relying on public statements rather than addressing the legal complexities surrounding the transfer.
“Mr Abramovich has consistently sought to resolve the complex legal issues preventing the donation from proceeding,” the lawyers said.
Energy
Sahara Group Deepens Global Employee Engagement Through M.A.D With Football 5.0
Modupe ASUDO
Sahara Group has launched M.A.D with Football 5.0, the latest edition of its flagship internal engagement initiative, reinforcing its commitment to building a connected, inclusive workforce across geographies.
The initiative gives Sahara employees the opportunity to attend live football matches at iconic stadiums including Old Trafford in Manchester and Emirates Stadium in London, using shared experiences to strengthen collaboration and a unified One-Sahara culture.
Speaking on the initiative, Bethel Obioma, Head, Corporate Communications, said the fifth edition of the M.A.D with Football initiative reinforces the energy and infrastructure conglomerate’s commitment to entrenching diversity and inclusion across its locations in Africa, Asia, Europe, and the Middle East.
Obioma said that over the past three decades, Sahara Group has consistently prioritized people as a central pillar of its growth journey, recognizing that culture and connection are critical to long term success.
“M.A.D with Football 5.0 aligns strongly with the Sahara Beyond XXX narrative, reflecting the Group’s belief that sustainable success is driven by operational performance, meaningful experiences that inspire, energise, and connect people. Sahara continues to invest deliberately in initiatives that recognize effort, reward commitment, and strengthen organisational culture,” he added.
The 5.0 edition builds on this legacy, reaffirming Sahara Group’s commitment to a people centred culture that goes beyond the workplace and beyond geography. By offering Saharians (the term used to describe Sahara employees) the chance to witness world class football in legendary venues, the initiative celebrates excellence, teamwork, and the spirit of belonging that defines the Sahara ecosystem.
Employees who have participated in previous editions have also shared enthusiastic reflections on internal platforms. Juliet Basemera of Asharami Uganda, described the experience as “a dream come true,” expressing gratitude for the opportunity to be in Manchester. Arnaud Ritz, Sahara Energy Geneva, noted that the trip made it possible to “finally put faces to the names” he previously only knew from emails, and to meet Saharians “from all around the world.”
Oriyomi Adewale, Asharami Energy, Rwanda, called the initiative evidence of Sahara’s commitment to work life balance and employee wellbeing, describing it as “delightful” to be part of a company that invests in employee welfare and memorable moments.
Participation in M.A.D with Football 5.0 is open to Sahara employees in line with internal guidelines, with selected participants earning the opportunity to represent Sahara Group at live matches at Old Trafford and Emirates Stadium, experiencing firsthand the passion, energy, and global community that football embodies.






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